Are lessons from a 1950s peddler relevant to today’s business owner? You bet they are.
|
The Peddler’s Son: How my Dad’s Tiny Business Taught by Jeff Prager, $21.99 just $18.99 (plus 4.95 S&H)
|
 |
| For over thirty-five years, George Prager beat the streets of New Haven, Connecticut, convincing housewives to buy sheets, pillows, and towels from him instead of from Macy’s.
And along the way, George did something incredible: he built systems for running a business that, against all odds, allowed him to achieve his life’s goals. Fast-forward to today’s era of online commerce and instant communications. Are the fundamental lessons of a peddler’s business still relevant to today’s business owner? You bet they are. In this book, Jeff Prager augments the business wisdom his father passed down with his own forty years of experience as a CFO, CPA, and business owner. These are the principles that got George Prager out of the projects. These are the principles that got Jeff Prager into the boardroom. And these are the principles that will help you build the business that lets you live the life you want to lead. This remarkable book distills a combined 75 years of father-and-son business experience into 6 Success Factors that every business owner needs to read. —— “The Peddler’s Son is an eye-opening quick read that stops you in your tracks. It helps you think through your business plan to get on the right track to create more profits — more effectively and efficiently.” – S. Robert August, President North Star Synergies —— “More than just a book about business, The Peddler’s Son is almost a workbook on how to create a great business. It asks the right questions to stimulate detailed thinking on the important aspects of turning an entrepreneur’s dream into the desired reality. “This isn’t a book you read once and then put away. This is a reference manual that I keep on my desk. “Of course, Jeff doesn’t give all the answers. Those are unique to you and your business. What he does give is quality advice. It would do your business good to take it. As for me, I’m off to manage my trends.” – Benjamin Aderhold, Ph.D.,
|
“The vast majority of resources available to beginning entrepreneurs and small business owners are written from the wrong perspective. Either you’re reading books like ‘Good to Great’ — which have no relation to the challenges faced by small business — or you’re trying to apply some internet guru’s ideas in a business that isn’t selling information on the internet.
“‘The Peddler’s Son’ is a completely different type of resource. Home-spun stories and real life experiences make this the one must-have-book in every small business owner’s library. This practical, easy-to-read, and entertaining book provides an excellent primer on the most important principles to watch in your business. “Whether you’re new in your business or have been running one for years, it is worth taking the time to apply the down-to-earth ideas and advice Jeff Prager gives in ‘The Peddler’s Son’ to your business today.” – Philip Meyers —— “The Peddler’s Son is a must read for all business owners, from start-up to large companies. Jeff simply and understandably presents the keys to manage the growth of business and attainment of goals. As a financial executive officer and consultant, I now have a simplified approach and the supporting tools to maximize value for my clients.” – Paul Oberman, Partner | Catapult CFO Partners
by Jeff Prager, $21.99 just $18.99 (plus 4.95 S&H)
Buy today and get your copy —— “I read Jeff’s book from a dual perspective: as an HR consultant who works with small business owners, and as a small business owner myself. “From both perspectives, Jeff’s book provides deep insight and wisdom for simplifying management and focusing on the activities that matter. Not only can I see how Jeff’s guidance would help my business owner clients, but I certainly believe they’ll impact my own business.” – Wes Garnett, W. Garnett & Associates |
